![]() Roku Inc also licenses its operating system platform (Roku OS) as middleware for smart TVs, and as of 2023, manufactures its own branded smart TVs, soundbars and smart home devices. ![]() Roku's products have historically been built around the idea of utilizing low-cost hardware interfaces for over-the-top media consumption. One of the early Roku products was a digital media player developed in collaboration with Netflix, and was introduced in May 2008. Roku's smart TV products primarily offer access to streaming media content from online services. Roku ( / ˈ r oʊ k uː/ ROH-koo) is a brand of smart TV operating systems, smart TVs, streaming devices, smart home and audio products designed and marketed by Roku, Inc. For other uses, see Roku (disambiguation). ![]() For the company which makes the devices, see Roku, Inc.
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